A requisite step which is sometimes dreaded, drafting a cover letter is actually a fairly simple affair. By first creating a basic letter which is both substantial and flexible, you, the job applicant, can then modify this template however and whenever you wish.

Once you have written your letter, remember that it will do you no good to submit it separately from your CV. Recruiters receive so many CVs that they just skim documents when they first receive them. The recruiter reading your application e-mail is most likely to focus on your CV rather than on the attached cover letter. This is how it goes in the world of human resources, and it is worth taking into consideration before you spend hours and hours on a cover letter which might not be read.

So, what to do? Unless application requirements stipulate that you do otherwise, just make your cover letter the actual text of your e-mail (or, in the case of an on-line application, make it the content of the field reserved for introductory information about yourself).

Because it sets the tone for your application, your cover letter is extremely important. It must not be longer than one page, it must be original (but not too much so), and it must contain absolutely no spelling mistakes.

A long and monotonous letter will give the impression that you are unnecessarily talkative – keep things clear and concise. A letter which is poorly formatted or full of mistakes shows carelessness – pay attention to the details. A nonexistent letter (“Please see CV”) demonstrates a lack of interest or reveals that the applicant has simply sent out an e-mail blast to multiple recruiters – learn about each potential employer’s business so that you can personalize each cover letter you send.

For your cover letter to make an impression, it must include the following:

• A brief description of you and of your career path
• What you have in common with the job profile
• What you have to offer the company (experience which relates to the job opening)

Keep in mind that you are writing a cover letter to sell yourself to a potential employer; make sure that your letter makes you stand out. If you are applying for a job, it is because you are convinced that you can do the job well, so see to it that this self-assurance instantly comes across to the recruiter reading your cover letter. By conveying this confidence, you will engage your potential employer from the outset and significantly increase your chances of being called in for an interview.